You’re ready to become a grocery shopper for seniors. You enjoy helping others and seeing the happiness you can bring people, while also making a nice profit for yourself. Really, you’d like to have all the grocery shopping jobs you can handle. So what are some proven ways you can grow your grocery shoppingbusiness? Here are a few:
1. Newspaper Article
In a day and age where newspapers often have to cover bad news (crime, economic trouble), newspapers love when they can cover something positive for a change. Your grocery shopping business to help homebound seniors could be just that. You’re providing a great service that eases stress on senior citizens. Write up a press release or make a call to your local newspaper and before you know it, they might give you a call to setup an interview. Senior citizens are avid newspaper readers so an article about you and your grocery shopping business could get you lots of new customers.
2. Referrals
Word of mouth is always one of the best ways to get new business. Senior citizens have many friends and often live in communities with other seniors who could be eager to use your service. Do a great job and you could find you’ll soon be getting all the jobs you can handle. Consider offering an incentive to your customers. “Recommend us to a friend and get your next grocery delivery at half price!” Seniors, like the rest of us, are always eager to save money and help out a friend at the same time, so they’d be more than willing to mention your business to their friends.
3. Free Classifieds
There are several free ways to advertise your grocery shopping business. In addition to a newspaper article and referrals, you should definitely consider advertising at places online such as Craigslist and Backpage.com. Putting an ad on these web sites takes less than a couple minutes, is completely easy and free, and opens you up to a lot of potential business.
4. Two magnetic ideas
Magnets are a great and fun way to get business. Putting a magnetic sign on your car will get you a lot of attention as you drive around town delivering groceries. Also, consider buying magnet backed business cards that seniors can put on their refrigerator. Every time they open the refrigerator door, they’ll see your business card and remember to call the next time they need a grocery delivery.
5. Senior Publications
There are many senior publications around your town. In particular, most senior communities have a newsletter that sells cheap advertising space. Like newspapers, seniors enjoy reading the various newsletters and publications that inform them of upcoming events and other senior-related information. Put an ad in there and you could see yourself getting a lot of business.
A grocery shopping business is a great way to help others, while making a nice profit for yourself. Take advantage of free ways to get publicity for your business. Try placing an ad in a senior publication. Use magnetic signs and business cards as a fun and creative way to get attention. See what works best for you and before you know it, you could be getting all the business you can handle. To learn more, read How to Start a Profitable Grocery Shopping Business.
